StandOut

Venture what makes me stand out.

1.     Prices

I will be making the prices a slight below market price making it more affordable and catch the eye of the costumers. It will be hard for some companies to compete/copy because they do not want to take the risk of having lower prices and no revenue. Companies can either lower their prices or sell at market price with high quantities and that may produce the same outcome.

2.     Location

It will be hard to copy the location of my store because majority of big company stores already have their set locations around the city and they do not believe they will get much money coming in in the locations to which my stores will be located. Companies could after business in my store grows then build close near for competition but my other outlying characteristics will push customers to me.

3.     Product

Products will be from farmers in the community and once I get them selling and making money and a name for themselves with my store it will be hard to compete. Companies could raise prices and give my farmers more money due their abundance of money.

4.     Collaboration

Planning to collaborate and sponsor with those who normally do not get recognition so like smaller companies and stores. Companies could just choose better sponsors or may offer better deals.

5.     Small things make a difference

Taking the time out to learn the community and doing little things around my store and with my customers to produce a great environment in the store. Other companies could do that however, due to their background it will change their dynamics as a whole and their efforts will not last long.

6.     Dietitians on stand by

Dietitians will be in working service in the store to help with food needs, build a plan for the customer and or the family. Companies could invite dietitians or send out recipes or suggestions.

7.     Atmosphere/decorations appeal

The atmosphere and placement of everything will be friendly, welcoming, warming, and charming. Other companies other than during the holidays already have a set look and It will take too much from them to make that change.

8.     Pick-up service

The ability to pick-up grocery if in a rush or hurry. Other grocery stores already do have this service.

9.     Benefits program

Benefits for those who shop. Other companies have this already as well.

10.   Community sponsoring

This will help us stand out as not only will we be willing to cater, sponsor or work with organizations, ground or individuals within the local community to which we are located. Other companies will not go as deep into the community help as you would think.

11.   Fabric for girls (helping those others)

This will give us a purpose not only will our purpose be to provide healthy goods to the community but we will be taking fabric to produce pads for girls a service used in third world countries for young women who need pads as the service of getting them is difficult if not impossible. Other companies normally do the same service and by doing something different it will give us a different vibe.

12.  Connection with customers

Sending emails, welcoming coupons and more. Other companies do this through special reward coupons and more.